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Monetization

Monetization encompasses a suite of features designed to enable clients and/or their users to generate revenue. This section outlines the various strategies and integrations we aim to support.

Monetization Strategies​

The following features represent the core monetization strategies that fall under this umbrella:

Advertising (Ads)​

Integrating with ad networks to display targeted ads within the platform. This can include banner ads, video ads, native ads, and more.

Memberships/Subscriptions​

Allowing clients to create premium content or features that users can access through recurring subscriptions or memberships.

E-commerce (Commerce)​

Enabling the sale of physical or digital goods directly through the platform, including product listings, shopping carts, and payment processing.

Affiliate Marketing​

Facilitating affiliate marketing partnerships where users can promote third-party products and earn commissions on sales.

Sponsorships​

Providing tools for clients to manage and showcase sponsorships, potentially integrating with influencer marketing platforms.

Product Placements​

Supporting the organic integration of products within content, allowing for seamless and contextually relevant brand promotion.

Integration Approach​

Our initial strategy is to integrate with established third-party APIs that specialize in each of these monetization features. This allows us to quickly offer a diverse set of tools without needing to develop each solution from scratch.

Dedicated Integrations Project​

Crucially, these integrations will not be built directly within the CMS project. Instead, they will reside in a separate, dedicated project. This decoupled architecture offers several key benefits:

  • Flexibility: We can easily replace existing third-party APIs with alternative providers or our own custom-built solutions in the future without impacting the core CMS functionality.
  • Scalability: The integrations project can be scaled and optimized independently of the CMS.
  • Maintainability: Isolating the integrations makes it simpler to manage dependencies and updates.
  • Evolution: this allows us to easily add or remove features without causing issue in the main cms project. Sold Seperately Most importatly we want the abiliaty to sell the monitization API to clients who don't intent to use our CMS API.

By isolating the monetization features, we can iteratively refine our strategy and gradually build out proprietary solutions as needed, while ensuring the core CMS remains stable and efficient.